Source: MarTech 11 Habits of Highly Effective Marketing Technologists The following is a guest post by Anand Thaker, CEO of IntelliPhi and my co-collaborator on the marketing technology landscape since last year. He’ll be a keynote speaker at the upcoming MarTech West conference in San Jose, April 23-26. Even three […]

Source: Marketing Technology In 2018, Data Will Fuel the Emerging Insights Economy The prospect of artificial intelligence (AI) changing everything generated considerable buzz in marketing circles in 2017, and that will continue in 2018 and the years ahead. Innovations like Salesforce Einstein, the first comprehensive AI for CRM, will give […]