Source: MarTech Is marketing technology entering a post-platform era? One of the points I raised when we released the 2017 marketing technology landscape was that “the platformization of marketing technology” was now fully underway. Heterogeneous marketing stacks have become the norm. Even if many of the integrations between different marketing […]

Source: Marketing Technology 7 Strategies to Increase Engagement on Instagram For clients that want to increase awareness and grow a community of followers, visual marketing like Instagram has led the pack on engagement. In fact, 70% of Instagram users have looked up a brand on the platform, with 62% of users […]

Source: O\’Reilly Radar Four short links: 21 July 2017 Offline First, Security Tools, Learning Game Strategy, and Design Documentation Offline First — how to build an offline-first site in Javascript. Blackhat Arsenal — software being released or updated during the Blackhat Arsenal event (e.g., DefPloreX, a machine-learning […]